Choosing the Right Website Platform: A Guide for Small Businesses
A professional website isn’t a luxury—it’s essential. Before anyone decides to engage with your business, they’re going to search for you online. And what they find will shape their first impression. That’s why getting your website design and copy right is so important.
But, let’s face it: custom website design can be pricey. The good news? There are plenty of affordable options that can still get the job done.
DIY vs. Professional Help
If you’re on a budget, building your own website using platforms like Wix, WordPress, or Squarespace can be a smart move. These tools are designed to be user-friendly, with templates and features that make it easy to get a website up and running.
The Benefits of DIY Platforms
Cost-Effective: Building your own site is much cheaper than hiring a professional.
Control: You have the freedom to create your website just the way you want it—no compromises.
Ease of Use: These platforms are designed for non-techies, so you don’t need to be a coding expert to make it work.
The Limitations of DIY Platforms
Time-Consuming: Building a site that looks and functions like a pro website takes time.
Limited Customisation: While templates are great, you might hit a wall if you want something tailored to your brand.
SEO Headaches: Without the right expertise, getting your site to rank well on Google can be tricky.
Why Choose Clear Copper?
While DIY platforms are a solid option for many small businesses, there’s a strong case for getting professional help—especially when it comes to creating a site that not only looks good but works hard for your business.
Expertise: We know what makes a website stand out, and we’ll make sure it’s optimised for search engines from day one.
Customisation: Your website should be as unique as your business. We’ll design it to reflect your brand, your needs, and your goals.
Ongoing Support: Websites need care. We provide maintenance and support, so you can rest easy knowing your site is in good hands.
The Best of Both Worlds
Here’s the best part: when you choose Clear Copper, you get a professionally designed website that’s easy to manage yourself—without the heavy price tag of a traditional web development agency. We’ll build a website that looks stunning, drives traffic and generates leads.
Do it Right, at the Start
Your website is often the first interaction potential customers have with your brand. Don’t settle for a website that doesn’t do your business justice.
Let us help you create a website that leaves a lasting impression and helps you achieve your goals.